Why Shoppers Choose This Purple Shampoo
A gentle, professional-strength formula made to keep your tone looking fresh and vibrant.
Subtotal: $33.60
Fight brassiness with a professional-strength purple shampoo made for blonde, lightened brunette, and grey hair. Deep violet pigments help neutralize yellow and orange tones, while the sulfate-free formula cleanses gently and leaves hair feeling soft. ArganID helps support hair repair from within, making it easy to keep your color looking fresh between salon visits.
Can I use it on brunette hair with highlights?
Yes. It works well on lightened brunette hair to help reduce unwanted warmth and keep highlighted pieces looking brighter.
How often should I use it?
Use it as needed based on how much brassiness you want to control. Many people use it once or twice a week to maintain tone.
Will it dry out my hair?
No. The formula is designed to cleanse gently, so your hair feels clean without that stripped feeling.
Orders are processed within 1-2 days. Standard arrival time is 7-12 days, depending on your location. Tracking details are sent once your order leaves our warehouse.

Say goodbye to dull yellow tones and keep your blonde looking fresh with a sulfate-free purple shampoo made for weekly tone maintenance. The gentle formula cleanses without stripping, helping your color stay cool, bright, and polished.
A Smarter Way to Maintain Your Tone
Brassy blonde, faded highlights, and yellowing grey strands can make great color look tired fast. This purple shampoo helps refresh your tone with every wash, so your hair looks brighter, softer, and more balanced.
Neutralize unwanted warmth fast.
Support soft, healthy-feeling hair.
Maintain tone between salon visits.
Great for blonde, brunette, and grey hair.
A gentle, professional-strength formula made to keep your tone looking fresh and vibrant.
Moroccanoil Blonde Perfecting Purple Shampoo
Brass Was Softened
Helps tone down yellow and orange notes for a cooler-looking finish.
Hair Felt Clean
Gently removes buildup without leaving hair feeling stripped.
Color Stayed Fresh
Helps extend salon-toned results between appointments.
Choose a sulfate-free purple shampoo that helps tone brassiness, cleanse gently, and support hair softness in one easy step. It’s an effortless way to keep blonde, highlighted, and grey hair looking bright and fresh.
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Canada Beauty Supply
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Others
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Purple toning
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Sulfate-free care
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Gentle cleansing
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Color-safe formula
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Brass control
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Three Reasons It Stands Out
Key Benefit
Violet Pigment Tone Care
Helps reduce yellow and orange tones for a cooler look.
Key Benefit
Sulfate-Free Cleanse
Gently washes away buildup without stripping moisture.
Key Benefit
ArganID Support
Helps support hair repair from the inside out.
It is ideal for blonde, lightened brunette, and grey hair that needs help controlling brassiness. The formula is made to brighten color and keep cool tones looking fresh.
Yes, it works well on lightened brunette shades that need warmth control. Use it as part of your regular wash routine when you want a cooler, more balanced tone.
Use it as often as needed based on how much toning your hair needs. Many people start with one or two washes a week and adjust from there.
Yes, the gentle formula makes it easy to fit into your routine whenever your hair needs a refresh and a cooler finish.